New ad formats - Flipout video and Expandable banner

This week we would like to introduce two new expandable ad formats

Flipout video

In this ad format when user hovers or click on the ad the banner expands and a video format is shown. After clicking on the close button, banner gets back to it's initial form and a video is paused till the next expand.

Expandable banner

At first user sees a standard advertisement, but after clicking on it an initial banner disappears and is replaced by a new one, which displays with an expand animation.

Templates improvements

We have also prepared few improvements in ad templates already available in the gemiusDirectEffect interface.

• 3D Box - new possibilities in autorotation option
• Slash - possibility to be displayed on a layer with all the additional functionalities (position, z-index, start delay, auto close after close button, background)
• Scanner - possibility to set the template alignment
• Scratch - possibility to set z-index and Time to close parameter
• Twosided banner - video control buttons and possibility to loop the video file

In case of any questions please contact your local Tech Support office.

direct effect expandable banner flipout video