Development Newsletters

Release: 11-01-2017

List of new features and major fixes for this release:

  • Search bar in the Creatives tab
  • Filmstrip, a new ad format
  • Improvements in templates

Search bar in the Creatives tab

The possibility to accurately filter information about any campaign is a key to success. We come across your needs and introduce a new search bar. After this deployment it will be available in the Creatives tab placed in the campaign Scripts view.


While searching for a specified creative, you can mark any other one that does not match the search phrase and it will still be available in the search results.

Filmstrip, a new ad format

If you ever wanted to tell users a story of your product, here's your chance! Together with this deployment we introduce a new advertising format in the gemiusDirectEffect interface, called Filmstrip. This template allows to upload an image divided into several parts that can be scrolled up and down, each time showing a different fragment.

Improvements in templates

We will also introduce several improvements in already existing templates:

  • 3D box - possibility to set the creative alignment.
  • Fullscreen overlay - possibility to set the creative alignment, expand the creative at once after a click irrespective of the timeout setting.
  • Slash - new options in the sound settings: turn on the sound for one video only, possibility to add a sound on/off.
  • Mobile pull - possibility to set the creative alignment and pull-left and pull-right options.
  • Push/Unpush - support for HTML5 files.

In case of questions, please contact your local Tech Support office.

creatives direct effect filmstrip