Development Newsletters

Release: 29-07-2015

List of new features and major fixes for this release:

  • Find out which advertising segments are the most profitable for you
  • The development of AdOcean

Find out which advertising segments are the most profitable for you

The new feature allows to find out what is the share of clients from various advertising segments in all advertising campaigns delivered on the advertising space of a given publisher.

Advertising segment is a new field that has been added in the Settings view. When clicked, it displays a predefined list of advertising segments. After selecting the advertising segment, the campaign will be categorized according to this selection.

This feature allows to determine what is the share of clients from various advertising segments in all advertising campaigns delivered in the account of a given publisher.

The Advertising segment field is not mandatory, but on request we can set the completion of this field mandatory upon creating a new campaign. Please contact the Tech Support Department for assistance.


The development of AdOcean

As part of the continuous development of AdOcean, the following features will be made available with this release:

  • Live Preview
  • RTB/SSP Template
  • Cluster targeting
  • Exclusions - anti-surround

adocean segments