Header Bidding

Header bidding is a mechanism that allows to conduct an auction between multiple advertising providers. Implementation is easy going thanks to the prebid.js library and a new format of AO placement scripts.

New placements scripts will be available in the AdOcean interface in placements code window.

Prebid configuration works only on pages with mode:"new" enabled.

Prebid.js library

Prebid.js is an open source library that facilitates the implementation of header bidding to publishers. To download proper prebid adapter for AdOcean, please visit this site.

New SSP partner and dedicated template

AdOcean is now integrated with new SSP partner - Smart. Now you can offer your inventory to Smart SSP and increase your revenue. To better management we created dedicated RTB template called "RTB/SSP Smart AdServer Template". To start using the new Smart SSP template, please contact your local Technical Support.

adocean header bidding ssp